CASE STUDY - The All Good – Cedar Park, TX

A High-Performance AV & Network Installation for a Modern Austin Bar Experience

Project Overview

The All Good, located in Cedar Park, TX, is a high-energy bar and nightlife destination built around live entertainment, sports, and an immersive guest experience. Operating in the former Whitestone Brewery space, the venue required a complete AV and network retrofit, transforming an outdated infrastructure into a modern, scalable system capable of handling peak-hour demands.

Benchmark Audiovisual was selected to design and implement a turnkey commercial AV solution, integrating high-output audio, flexible video distribution, and enterprise-grade networking into a cohesive, easy-to-use platform.

The Challenge

The existing infrastructure presented several limitations:

• No infrastructure, with very high ceilings

• Limited architectural assistance on a completely new design

• Control for all 10 DirecTV Receivers, 2 AppleTVs, 2 ChiveTV, Video Source Routing, and Sonos Audio on iPad

• Working in close proximity and in direct conjunction with other trades, as always

The goal was clear: engineer a system that performs flawlessly under pressure while remaining intuitive for staff.

The Solution

Benchmark Audiovisual delivered a fully integrated AV and networking ecosystem, designed for performance, reliability, and ease of use.

Audio System Design

To match the energy of the space, Benchmark deployed a JBL professional audio system engineered for even coverage and high output:

• JBL Control 67 P/T pendant speakers for main zones

  • JBL Control 60 Series subwoofers for low-frequency impact

• JBL Control 28-1 speakers for distributed and targeted audio

The result is consistent, immersive sound across all areas, capable of transitioning seamlessly from background music to high-energy nightlife and live events.

Video Distribution System

A WyreStorm NetworkHD AV-over-IP platform was installed to deliver:

• Instant, latency-free content switching

• Flexible routing to any display in the venue

• Centralized control via iPad

• Scalable infrastructure for future expansion

• Integration with a 175” Outdoor LED Video Wall

This allows staff to change any screen to any source instantly, optimizing the venue for game days, events, and promotions.

Enterprise Network Infrastructure

To support high traffic and mission-critical systems, Benchmark engineered a robust enterprise-grade network, including:

• Managed network switches

• Business-class wireless access points

• Dedicated VLANs for:

  • Toast POS

  • AV systems

  • Guest Wi-Fi

  • Management operations

• Clean, labeled cabling and structured wiring

• Professionally designed rack with optimized airflow

The result is a fast, stable, and secure network, eliminating downtime during peak hours.

Commercial Display System

The venue features Samsung BE-Series commercial displays, selected for:

• Long operational lifespan (16/7 runtime capability)

• High brightness and color accuracy

• Reliability in demanding commercial environments

These displays ensure consistent performance during long service hours, making them ideal for sports bars and nightlife venues.

Installation & Execution

Benchmark Audiovisual managed the project from concept to completion:

• System design & engineering, working closely with the Business Owner

• Low-voltage prewire using Shielded Cat6, RG6Q, 12 and 14-Gauge Speaker Wire

• Speaker placement and installation

• Video distribution system deployment

• Installation & Integration of DJ Station

• Rack build and cable management

• Control system integration (iPad-based)

• Final commissioning and staff training

All systems were installed with precision, organization, and future serviceability in mind.

Results & Impact

The transformation delivered measurable improvements:

• Reliable performance during peak business hours

• Seamless content control for staff

• Even, high-quality audio coverage across all zones

• Significantly improved network stability

• Reduced downtime and maintenance issues

The system now supports both operational efficiency and an elevated guest experience, aligning with The All Good’s brand and growth trajectory.

Client Testimonial

“Benchmark Audiovisual designed and implemented our entire AV and network infrastructure. Everything is organized, easy to use, and completely reliable, even on our busiest nights. It’s a massive upgrade for our past venues.”

Key Technologies

• WyreStorm NetworkHD AV-over-IP

• JBL Professional Loudspeakers (Control Series)

• LEA Professional Amplification

• Samsung BE-Series Commercial Displays

• Luxul Enterprise Networking

• Primacoustic Acoustic Treatments

• Strong Carbon Series Mounting Solutions

• Integration w/ Sonos & TouchTunes Digital Jukebox

Call to Action

If you're planning a bar, restaurant, or commercial AV project in Austin or Cedar Park, Benchmark Audiovisual delivers systems where performance and aesthetics take precedence above all else.

👉 Contact us at 512.639.4400

👉 Visit www.BenchmarkAV.com